The bottom of Analytics turns your reviews into what they say: how ratings spread, how customers feel, how they answer the questions on your review form, and which products and customers lead.
Where | Analytics ▸ What customers say and Top performers |
Covers | The dates you pick at the top of Analytics |
Plans | Every plan. Sentiment needs Growth and up, or Starter yearly. |
What customers say
➀ Rating breakdown. Your average from the published reviews submitted in the period, and how they spread across 1 to 5 stars. Click a row to see those reviews.
➁ Sentiment. How many reviews are positive, neutral or negative, as Sentiment: how customers feel explains.
➂ Attribute answers. How customers answered the questions on your review form, such as skin type or texture, with each answer's share. Three show here, and the rest are on Reviews ▸ Attributes.
➃ Customer questions. Questions shoppers asked in the period: how many wait for an answer, how many you answered, your answer rate and how long a first answer takes on average. Answer questions opens Questions.
Top performers
➀ Most reviewed products. The products with the most published reviews submitted in the period, with their rating and how many have photos or videos. Click one to see its reviews.
➁ Top reviewers. The customers who left the most reviews in the period, their average rating and when they last reviewed. Click one to open their customer profile.
When a card has nothing for the period, it says so and offers what to do next, like adding questions to your review form.
💡 Tip: Thank your top reviewers. A reply, a discount or a feature on your home page turns a repeat reviewer into your best advocate.