Behind every review is a customer with a history. Customer profiles puts it in one place: who reviews the most, who spends the most, and who went quiet.
Where | Reviews ▸ Customer profiles |
Who's listed | Everyone who wrote a review with an email address |
Plans | Every plan |
The list
➀ Figures. Customers, VIP customers, reviews per customer and reviews, for the period you pick. Click VIP customers to list them.
➁ Views. VIP wrote 5 or more reviews, Active 1 to 4, and Lapsed hasn't reviewed in 6 months.
➂ Search. By name, email or phone.
➃ Last review. All time, or customers who reviewed in the last 30 days, 90 days or 12 months.
➄ VIP. Marks your most loyal reviewers.
➅ Request a review. Opens a manual request with their name and email filled in.
The list puts the customers with the most orders first, 25 to a page. Each shows their reviews, when they last reviewed, their orders and what they've spent.
A customer is one email address: their reviews are matched by it, product and store reviews alike, and so are the orders Quoli has on file. Someone who has only ordered isn't listed, and a review left without an email address isn't counted.
A customer's profile
Click a name to open the profile, or View customer in a review's popup.
➀ Figures. What they've spent on every order, their orders (refunded and cancelled ones included), their reviews, and how long since they first ordered or reviewed.
➁ Reviews. Newest first, each with its status, where it came from, photos, answers and your reply. Click one to open it in its popup.
➂ Status. VIP, Active or Lapsed, as in the views.
➃ About them. Their latest answer to each of your questions about the reviewer, such as skin type.
➄ Orders. Newest first, each opening the order in your admin, with Refunded, Cancelled or Review requested where it applies. The first 5 show, then Show all orders.
➅ Request a review. Asks them about their products.
Each profile has its own address, so you can bookmark it or send it to your team. The address names an order or a review, never the customer's email.
Ask for a review
Request a review, on a row or in a profile, opens the manual request form with their name and email filled in: pick the products and send. It counts toward your manual requests, as Send a review request manually explains.
What to do with it
Ask your VIPs for photos and videos. They already love your products. Pair the request with a photo or video reward.
Check the history before you reply. A low rating from a customer on their fifth order deserves a different answer from a first-time buyer's.
Win back lapsed reviewers. Open Lapsed, check who has ordered since their last review, and ask them about what they bought.
From any of their reviews you can reply, or ask them to edit it once you've fixed a problem.
💡 Tip: Once a month, open VIP and look at who spends the most. The customers who buy the most and review the most are your ambassadors: thank them, and ask for photos first.