Star ratings on a Shopping listing change its click economics: same ad spend, more clicks, warmer clicks. This integration feeds your Quoli product ratings into your Google Merchant Center feed, making your listings eligible to show stars in Shopping ads and free listings. Available on Growth and up.
Connect it
Open Settings, then Integrations, and find the Google Shopping card.
Copy your Merchant ID from Merchant Center, it is in the account picker at the top right.
Click Connect, paste the ID, and confirm.
Click Verify connection.
[SCREENSHOT: Google Shopping card connected]
How ratings reach Google
Quoli supplies your aggregate product ratings in the format Merchant Center expects. Google then matches them to your product feed and decides eligibility. Two expectations to set:
Google has thresholds. Product ratings programs generally require a minimum volume of reviews across your account before stars display. Keep collecting, the threshold passes faster than most merchants expect.
Google has a clock. After connecting, allow days, not minutes, for ratings to flow through review and start appearing.
While you wait
Stars in organic search results are a separate, faster track: the rich snippets guide covers it, and it works on every plan. Run both and your listings carry proof in paid and organic alike.
š” Tip: Ratings quality matters more than ever once they are public on ads. Keep collection honest and steady, a 4.6 from eight hundred reviews outsells a 5.0 from nine.