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Measure What Matters: Quoli Analytics

See how your customers engage and convert after interacting with reviews.

Usman Khalil avatar
Written by Usman Khalil
Updated this week

The Analytics dashboard gives you a real-time, 360° view of your reviews, customer engagement, and the revenue impact of your social proof—all in one place.

In this article:

Understand Your Dashboard

The Analytics page brings your most important KPIs front and center, from UGC-generated revenue and review submission trends to top-converting products and customer behavior.


Key Metrics at a Glance

  • Overall Performance:

    • Visitors, revenue from reviews, share of total revenue from UGC

  • Engagement:

    • Widget clicks and impressions, average review read time

  • Conversion Rate:

    • Percent of visitors who buy after seeing reviews or UGC


Tracking Review Requests

  • Review Requests Sent / Delivered / Opened / Clicked:
    Quickly see your review request performance, open rates, and how compelling your subject lines and CTAs are.

  • Requests Scheduled & Pending Orders:
    Understand future volume and catch any missed follow-ups.

  • Reviews Collected & Submission Rate:
    Track overall review volume and your daily/weekly trends with the Submission Rate Graph.


Engagement and Conversion Performance

  • Engagement Rate:
    % of visitors interacting with Quoli widgets.

  • Conversion Rate:
    % of engaged visitors who place an order.

  • Average Order Value & Orders Generated:
    Deep dive into purchase behavior after engaging with widgets.

  • Average Time Spent:
    Measures content stickiness and user interest.


Revenue and ROI Breakdown

  • Revenue by Quoli:
    See exactly how much revenue is attributed to Quoli—split out by widget engagement, discount codes, and (coming soon) referrals.

  • Revenue from Discounts/Widgets:
    Separate analysis for each acquisition channel.



Product and Review Insights

  • Rating Breakdown:
    Visual star spread (5 star → 1 star) to monitor satisfaction, spot trends, and address concerns.

  • Most Reviewed Products:
    See which SKUs are winning the most social proof.

  • Review Source Breakdown:
    Where reviews are coming from (automated email, widgets, etc.)

  • Top Keywords & Searches:
    Powerful machine-learning lists for “what matters most” in your store’s feedback.


Questions & Answers Analytics

  • Questions Received/Answered/Unanswered:
    Quantify your engagement and support responsiveness.

  • Q&A Impact:
    See if timely answers boost conversions or help address objections.


Tips for Maximizing Analytics

  • Monitor top-reviewed products and keywords to inform inventory, marketing, and feature decisions.

  • Track submission spikes after review request campaigns—see what works.

  • Use engagement/conversion metrics to A/B test changes in widget placement or copy.

  • Regularly check rating breakdowns to spot potential product issues early.

Need help analyzing a trend, building a report, or finding an insight? Chat live or email [email protected]—we’re here to help you get more from your data.

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