Revenue impact puts a number on what your reviews earn: the sales from orders where a shopper used Quoli on the way, and which widgets shoppers actually click. Quoli doesn't show a store conversion rate: this section shows how many orders came through your reviews and what they were worth.

Where: Analytics ▸ Revenue impact

Needs: The Quoli web pixel, turned on in one click

Plans: Every plan

➀ Attributed revenue. Sales from orders where the shopper clicked a Quoli widget or used a Quoli discount before checkout, with the change on the comparison period and its share of your store's revenue.

➁ From widgets and from discounts. How that splits between widget clicks and Quoli discount codes, such as review rewards, with the number of attributed orders and their average order value.

➂ Over time. Attribution rate, the share of your store's revenue Quoli touched, day by day, or Average order value of those orders. Days without orders leave a gap in the line rather than a dip to zero, and on All time the chart starts where your data does.

➃ Widget engagement. Shopper clicks on your 10 most clicked Quoli widgets in the period, with each widget's share. Until shoppers click one, it says No widget clicks yet. Manage widgets opens Settings ▸ Widgets.

The Quoli web pixel follows what shoppers do on your store: which Quoli widgets they click, and which orders came after a click or used a Quoli discount. Home's Attributed revenue reads the same tracking, so the two always match for the same days. Where your store asks shoppers for cookie consent, it counts the ones who allow analytics.

Attributed revenue shows that a shopper used your reviews before buying, not that the review alone made the sale. Watch how it moves, more than the amount on a given day.

While the pixel is off, Revenue impact says Quoli web pixel is not active, and Widget engagement says the clicks need the pixel. Click Activate pixel on either, or on the Enable revenue attribution step of the setup guide on Home, and tracking starts from then on. Nothing before it is counted.

In Widget engagement, a widget that isn't on your theme yet and has no clicks offers Add to theme, or Activate for the popup and sidebar, which are app embeds.

💡 Tip: Put the widgets with the most clicks where shoppers decide. If the Product Star Ratings get clicks but the PDP Reviews Widget sits far down the page, move it up under the product details.